P1651 Technical assessment of fibre only solutions for Telcos´ drop segments in greenfield environments
P1652 Service Oriented Architectures (SoA) for convergent Service Delivery Platforms
P1653 M2M - Opportunities in new service paradigmsnbsp;
P1654 Mobile Advertisement (M-Ads) – Spam threat or new opportunity?
P1655 Mobile online gaming - from Tetris towards ubiquity?
P1656 Definition of an open and extendible IMS Client Framework
P1657 Future Internet – the operators’ vision
P1551 Applications and services for ADSL2+ and beyond
P1552 Open Source for Next Generation OSS
P1553 The impact of peer-to-peer networking on Internet Service Providers
P1554 WiMAP - WiMAX for Mobile Applications
P1555 Sensor Telcos - new business opportunities
P1556 Using IP Multicast for the efficient distribution of on-demand streaming content
P1557 Fixed Mobile Convergence
P1558 Community Interaction
P1559 VoIP Security
P1401 Service Development in the Home
P1402 TIMES (The Inter-operator IM and Mobile IM service)
P1421 Interconnection of Multimedia Service Networks
P1441 ID Management enabling AAA services
P1442 NEMOGS (New market opportunities by Galileo satellite services)
P1443 TRAWIS (Traffic models for Wireless Services)
P1444 NGN signalling with ENUM
P1445 OSS for NGN - Coordination of Telco Activities
P1446 WiBAN - WiMAX in Backhaul and Access Networks
P1447 BISSLA – Business models and Service Level Agreements in open value chains
P1448 Opportunities offered by Carrier Grade Multipoint Services
P1301 ETRACS (E-commerce trading of connectivity services)
P1302 PROFIT (Potential pRofit Opportunities in the Future ambient InTelligence world)
P1303 ANFINA (Access Networks control Functions and Interfaces in NGN Architectures)
P1304 CENTS (Cost Effective migration to FTTx-Networks for Tomorrow's Services)
P1305 GENIE (GMPLS and MPLS in Enhanced IP Networks)
P1306 BIZCOOL (Business to business interaction with Web Services and ebXML)
P1307 MultiDeli (Multi Devices Service Delivery)
P1308 FRAPESA (Framework for personalisation of services and applications in next generation mobile services)
P1309 Health risk assessment of the effects of radio-frequency electromagnetic fields
P1341 NGN Service Concepts
P1342 Risk management in bandwidth and wholesale services and the issue of bandwidth pricing
P1344 Concepts for generic Telco Application Servers in the various Sub-domains of Telco industries
P1345 Mobile Internet/Instant Messenger - the way to enrich our customers' world
P1346 Potential of the RFID technology for Telecom Operators
P1347 Online Console Gaming on the Web
P1349 TelCo Grid - Business Opportunities for Telecom Operators in the Grid Market
P1350 Multi-application Smart Card Market Opportunities
P1201 ERNIE (Entertainment and new services via DSL)
P1203 The operator's vision on systems beyond 3G
P1204 Mobile Presence
P1205 Identity and ICTs - Analysis and Implications for Service Design
P1206 Broadband Services in the Intelligent Wireless Home
P1207 OPERA (Interoperability of DRM Technologies)
P1208 LOCAWA (Location Awareness)
P1209 XML Web Services
P1241 Cool Town - like architectures and telecom networks
P1242 Web Services Orchestration
P1243 Perspectives and Potentital of ebXML - standards for SMEs
P1244 Homogeneous Infrastructures for Hot Spot scenarios
P1245 EASY (Ethernet based Access networks Studies)
Programme- and Topical Areas
Applications & Services
Customers and Markets
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is this Project about?
Electronic content delivery is one of the future growing businesses in which Network Operators are especially interested. This interest is based on the available technical networks and the direct access to a broad number of end-users. There are also significant activities within the frame of CEC E-Content program. Other standardization bodies offer recommendations whose main output could be used in the copyright protection security specification. One prerequisite for the success in this business is the availability of easy to use protected content, where users are willing to pay for it (so-called premium content). Today some proprietary Digital Rights Management (DRM) technologies which are not able to inter-operate are already emerging for protection purposes. E.g. depending on the deployed DRM system customers purchasing licenses from different service providers or content owners offering their content through different service providers have to deal with the functionality and usage of different DRM systems.
Within the project an open DRM architecture specifying standardized interfaces and processes for the interoperability of DRM systems will be developed. The security issues will be investigated consumer-dependent. A commonly implementable and deployable architecture will be specified as well.
The internet as a world wide communication
platform failed in one highly promising area, namely content delivery.
Music CD's and videos are mostly still
delivered using the traditional hardcopy way in shops or maybe are
ordered via internet and sent as hardcopy using the traditional delivery
However, the internet has the capability of
making media content available on the click. It seems to be an
anachronism that media content, which often has to be reproduced on a
computer device anyway, requires manual intervention. Music, videos, TV
shows, football games or other sport events - everything like this may
be delivered via the internet platform. The internet enables the
consumer that everything published anywhere on the world is available
locally on a home device (or even on a mobile device).
This new availability paradigm requires a
different business model. The act of purchasing media will not
necessarily be coupled with the act of delivery. Media are ubiquitously
present for the consumer, but in order to enjoy them, they must be
“enabled”. Not the act of delivery, but the act of enabling media is
coupled with purchasing them.
Why is this delivery scenario not already
Besides bandwidth problems, there is not a satisfactory environment and business model, a fact that is preventing premium content delivery over the Internet.
the term Digital Rights Management (DRM), there are some activities to
realize the idea of "ubiquitous, but usage controlled
content". However the different DRM
systems are non-interoperable with each other and especially the created
statistics for the content owner are different i.e. customers purchasing
usage licenses from different services or content providers offering
their content through different services have to deal with the
functionality and usage of different DRM systems.
To explain, why suitable and
interoperable DRM systems are profitable for telecom operators, let us
describe the future business vision more verbosely.
There are two different areas, in which
telecom operators can profit:
Nowadays, the internet
carries low bandwidth content. The typical internet service comprises of
company presentation via internet with an additional offer to access
some (specialized) databases as information service. These services are
usually financed by advertising. High bandwidth content like books,
newspapers, music, videos or conferences is not delivered via internet,
due to the lack of an existing business platform.
operators nowadays provide only
basic network services, but the network itself is not sufficient as a
DRM business platform. As part of the business platform, DRM
systems are urgently needed.
In the future, we will
have a completely different paradigm of ownership and purchase - and we
have to develop its details. While nowadays the ownership of goods is
bound to a physical ownership of goods and the act of purchase is an
exchange between the physical good and money, there will be a different
purchase model in the future: goods (i.e. music, videos, books...) will
be omnipresent. They will be available any time they are requested.
There is no hurdle in getting them. But their usage is controlled by a
DRM system. Not the content itself, but the usage of content will be
subject of purchase. This means, that content will be freely
The omnipresence of
Telecom operators are responsible for the second part
having the advantage of available
technical networks and the direct access to a large number of end-users.
However, today content providers are reluctant to push their content.
They wouldn't hesitate to push it, if some solid DRM system would be
established that reliably controls the content usage.
Focus of the work
There is a strong demand
for an open digital rights management architecture, in which components
interact freely using standardized interfaces.
There are three major
It has to be an open architecture
i.e. it must not be bound to any proprietary hardware or system
environment. Components of the system must be easily replaceable.
show the feasibility of the proposed open DRM architecture a prototype
using an existing content delivery service and a commercial DRM system
will be set up.
What are the main objectives of this Project?
The main objectives of this proposal are to:
What are the key results for this Project?
What relationship exists to other organisations or bodies?
DVB, MPEG21, TV-Anytime,